====== Syllabus: 미디어 조사방법론 대학원 ====== ===== 기본정보 ===== * 월요일 6:00-8:45 * 교실: 산학원 422-1 * 강의: 김효동 (hkimscil at ajou dot ac dot kr) * 상담시간: 월/수 4:30-6:00 or by appointment ===== 교과목개요 ===== Basic Statistics와 Multivariate Statistics 분석방법을 이용하는 연구문제를 설계하고 논문을 완성합니다. ===== 교육목표 ===== 통계기법을 이용하여 학생들은 아래의 항목에 대해 익히고 이를 연구계획 및 연구에 접목할 수 있어야 합니다. - investigating and summarizing previous studies; - identifying and re-defining student's research interests; - designing a proper research methods; - obtaining proper data; - analyzing the data with proper methods; - developing and articulating the results and findings based on logic and reasons. ===== 수업형식 및 진행 ===== Discussions of readings and assignment Discussions of students' own research works, which may include - investigating previous works based on student's own interests - articulating student's research interests and research questions - reviewing and identifying research design - gathering data - analyzing data - summing up student's findings ===== 수업운영 ===== * 강의 * 토론및 토의 * 팀 프로젝트 (발표) ===== 기초지식 및 도구능력 ===== ===== 평가 ===== | Attendancy | 5% | | Research Report Mid term | 30% | | Research Report Final term | 30% | | 개인과제 + 발제 | 35% | - Research Report는 Cumulative 합니다. ===== 교재 및 참고자료 ===== * [[https://www.amazon.com/Practice-Social-Research-Standalone-Book/dp/1305104943/ref=sr_1_2?crid=2PVBHJ0A3F3NC&keywords=the+practice+of+social+research&qid=1707270815&s=books&sprefix=practice+of+social+research+%2Cstripbooks-intl-ship%2C339&sr=1-2|The Practice of Social Research by Earl Babbie]] * Andy Field, Jeremy Miles, Zoe Field. (2012). [[http://www.amazon.com/Discovering-Statistics-Using-Andy-Field-ebook/dp/B00HPZ4VVM/ref=mt_kindle?_encoding=UTF8&me=|Discovering Statistics using R]]. Sage Publication. OR * Andy Field. (2013). [[http://www.amazon.com/Discovering-Statistics-using-IBM-SPSS-ebook/dp/B00B1TJO10/ref=mt_kindle?_encoding=UTF8&me=|Discovering Statistics using IBM SPSS Statistics]]. Sage Publication. * 안재형 (2011). R을 이용한 누구나 하는 통계분석. 한나래. ====== Schedule ====== [[../mrm/2014/schedule]] - [[.2015:Week01|Week 1]]: Introdoction - [[.2015:Week02|Week 2]]: Preliminary RQ / Investigating previous research works / RQ develpment / Hypothesis development - [[.2015:Week03|Week 3]]: Use of library / RQ and Hypotheses Building | Design of Study | Data, what to do with them? - [[.2015:Week04|Week 4]]: Standard scores | Sampling, SE, CLT | Ch. 9. One vs Two samples Comparison - [[.2015:Week05|Week 5]]: Ch.10 ANOVA | Two way-ANOVA | - [[.2015:Week06|Week 6]]: r / Regression | Chi-square - [[.2015:Week07|Week 7]]: Present your research questions - [[.2015:Week08|Week 8]]: Midterm Period - [[.2015:Week09|Week 9]]: Regression: Chapter 7 (Multiple Regression + alpha) & 8 (Logistic Regression) - [[.2015:Week10|Week 10]]: Ch. 11. ANCOVA / Ch. 12. Factorial ANOVA - [[.2015:Week11|Week 11]]: Ch. 13. Repeated Design / Ch. 14. Mixed Design - [[.2015:Week12|Week 12]]: Ch. 16. Manova / Ch. 17. Exploratory Factor Analysis - [[.2015:Week13|Week 13]]: SNA . . . - [[.2015:Week14|Week 14]]: Presentation - [[.2015:Week15|Week 15]]: Presentation - [[.2015:Week16|Week 16]]: Final Period ====== Announcement ====== [[./Rabika ]]