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| cognitive_dissonance [2016/05/19 08:32] – [Concepts] hkimscil | cognitive_dissonance [2022/09/27 08:28] (current) – hkimscil |
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| 출처: http://www.age-of-the-sage.org/psychology/cognitive_dissonance.html | 출처: http://www.age-of-the-sage.org/psychology/cognitive_dissonance.html |
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| [{{:the_fox_and_the_grapes_-_project_gutenberg_etext_19994.jpg?192 |}}]Cognitive Dissonance theory was first developed by Leon Festinger in 1956 after the publication of a book, [[wp>When_Prophecy_Fails|When Prophecy Fails]], written with co-authors Henry W. Riecken and Stanley Schachter, to explain how members of a UFO doomsday cult increased their commitment to the cult when a prophesied destruction of the Earth did not happen. The cult's leader, a certain Mrs Keech, had, seemingly, been advised by extra-terrestrials about the Earth's imminent destruction and was also assured by them that the cult, alone, was going to be rescued. | [{{:the_fox_and_the_grapes_-_project_gutenberg_etext_19994.jpg?192 |}}]Cognitive Dissonance theory was first developed by Leon Festinger in 1956 after the publication of a book, [[wp>When_Prophecy_Fails|When Prophecy Fails]], written with co-authors Henry W. Riecken and Stanley Schachter, to explain how members of a UFO doomsday cult increased their commitment to the cult when a prophesied destruction of the Earth did not happen. The cult's leader, a certain Mrs Keech, had, seemingly, been advised by extra-terrestrials about the Earth's imminent destruction and was also assured by them that the cult, alone, was going to be rescued ((see https://seanmunger.com/2015/02/04/the-day-the-saucers-didnt-come-the-story-of-when-prophecy-fails-part-i/)). |
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| In the course of his investigations Festinger, a trained psychologist, actually infiltrated the cult himself and was thus a first hand witness to the groups behavior in the wake of the non-fulfillment of their doomsday prophecy. | In the course of his investigations Festinger, a trained psychologist, actually infiltrated the cult himself and was thus a first hand witness to the groups behavior in the wake of the non-fulfillment of their doomsday prophecy. |
| * 선별적 노출은 부조화를 방해한다 | * 선별적 노출은 부조화를 방해한다 |
| * 결정후의 부조화는 재확신을 만들어 낸다 | * 결정후의 부조화는 재확신을 만들어 낸다 |
| | * 중요성 |
| | * 노력 |
| | * 반복가능성 |
| * 최소 정당화는 태도변화를 유도한다 | * 최소 정당화는 태도변화를 유도한다 |
| </WRAP> | </WRAP> |
| __Boomerang effect__ : | __Boomerang effect__ : |
| * If you create too much dissonance, the buyers (people) may decide to avoid the information or even dislike you, instead of changing their behavior. | * If you create too much dissonance, the buyers (people) may decide to avoid the information or even dislike you, instead of changing their behavior. |
| | ====== To do ====== |
| | * 태도와 행동 간의 부조화 감소방법에서 설명된 3가지 가설을 자신의 예를 들어 설명하시오 |
| | * 1 달러 실험과 같은 예를 우리 주변에서 찾아 설명하시오. |
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| | {{tag>"theory" "mass media theory" "dissonance" "balance" Festinger }} |
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