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| Both sides previous revisionPrevious revision | Last revisionBoth sides next revision |
| elaboration_likelihood_model [2020/05/20 08:42] – [Seven types of peripheral cue uses] hkimscil | elaboration_likelihood_model [2020/05/20 08:42] – [Seven types of peripheral cue uses] hkimscil |
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| * //**Scarcity**//: This tactic makes people worried about something. "They will be all gone in the next 10 minutes. Hurry up! Call me now. The size that fits you will disappear soon. You need to pick up the phone right now." -- Announcement in a shopping channel uses this tactic. | * //**Scarcity**//: This tactic makes people worried about something. "They will be all gone in the next 10 minutes. Hurry up! Call me now. The size that fits you will disappear soon. You need to pick up the phone right now." -- Announcement in a shopping channel uses this tactic. |
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| * //**Social proo**f//: This tactic uses a kind of peer-pressure. The idea of "Everyone is doing it." work really well for the teen-age. | * //**Social proof**//: This tactic uses a kind of peer-pressure. The idea of "Everyone is doing it." work really well for the teen-age. |
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| </WRAP> | </WRAP> |
