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--- level_of_measurement [2016/10/27 08:32] – hkimscil
+++ level_of_measurement [2016/10/27 10:19] – [Lickert] hkimscil
@@ Line 67: / Line 67: @@
 위의 글을 읽으면서 독자가 느꼈듯이 쌍대비교법의 단점은 (1) 비교할 항목 수가 많아지면, 쌍으로 비교한 문항이 더 많아진다는 점이다 $ (n(n-1))/2 $. In this case, 문항수 $ 162(162-1))/2 $
-====== Lickert ======
+====== Lickert Scale ======
-{{anchor:Lickert:Lickert}} 특정 대상에 대한 여러 가지 의견 진술문을 응답자들에게 제시하고, 각 진술문들에 대한 동의 정도를 척도상 번호에 표시하도록 한 것 \\
+특정 대상에 대한 여러 가지 의견 진술문을 응답자들에게 제시하고, 각 진술문들에 대한 동의 정도를 척도상 번호에 표시하도록 한 것 \\
 See, http://upload.wikimedia.org/wikipedia/commons/c/cc/Example_Likert_Scale.svg \\
 SA, http://www.socialresearchmethods.net/kb/scallik.php \\
-====== Semantic Differential ======
+====== Semantic Differential Scale ======
 척도 양 끝에 서로 대칭적/반대 의미를 갖고 있는 두 개의 형용사를 놓고 그 사이를 일정 간격으로 번호에 따라 나눈 것
+====== Bogardus Social Distance Scale ======
+  - As close relatives by marriage (i.e., as the legal spouse of a close relative) (score 1.00)
+  - As my close personal friends (2.00)
+  - As neighbors on the same street (3.00)
+  - As co-workers in the same occupation (4.00)
+  - As citizens in my country (5.00)
+  - As non-citizen visitors in my country (6.00)
+  - Would exclude from entry into my country (7.00)
+======  Thurstone Scale ======
+Generate statements that describe specific attitudes that people might have towards persons with AIDS.
+  * people get AIDS by engaging in immoral behavior
+  * you can get AIDS from toilet seats
+  * AIDS is the wrath of God
+  * anybody with AIDS is either gay or a junkie
+  * AIDS is an epidemic that affects us all
+  * people with AIDS are bad
+  * people with AIDS are real people
+  * AIDS is a cure, not a disease
+  * you can get AIDS from heterosexual sex
+  * people with AIDS are like my parents
+  * you can get AIDS from public toilets
+  * women don’t get AIDS
+  * I treat everyone the same, regardless of whether or not they have AIDS
+  * AIDS costs the public too much
+  * AIDS is something the other guy gets
+  * living with AIDS is impossible
+  * children cannot catch AIDS
+  * AIDS is a death sentence
+  * because AIDS is preventable, we should focus our resources on prevention instead of curing
+  * People who contract AIDS deserve it
+  * AIDS doesn't have a preference, anyone can get it.
+  * AIDS is the worst thing that could happen to you.
+  * AIDS is good because it will help control the population.
+  * If you have AIDS, you can still live a normal life.
+  * People with AIDS do not need or deserve our help
+  * By the time I would get sick from AIDS, there will be a cure
+  * AIDS will never happen to me
+  * you can't get AIDS from oral sex
+  * AIDS is spread the same way colds are
+  * AIDS does not discriminate
+  * You can get AIDS from kissing
+  * AIDS is spread through the air
+  * Condoms will always prevent the spread of AIDS
+  * People with AIDS deserve what they got
+  * If you get AIDS you will die within a year
+  * Bad people get AIDS and since I am a good person I will never get AIDS
+  * I don't care if I get AIDS because researchers will soon find a cure for it.
+  * AIDS distracts from other diseases that deserve our attention more
+  * bringing AIDS into my family would be the worst thing I could do
+  * very few people have AIDS, so it's unlikely that I'll ever come into contact with a sufferer
+  * if my brother caught AIDS I'd never talk to him again
+  * People with AIDS deserve our understanding, but not necessarily special treatment
+  * AIDS is a omnipresent, ruthless killer that lurks around dark alleys, silently waiting for naive victims to wander passed so that it might pounce.
+  * I can't get AIDS if I'm in a monogamous relationship
+  * the nation's blood supply is safe
+  * universal precautions are infallible
+  * people with AIDS should be quarantined to protect the rest of society
+  * because I don't live in a big city, the threat of AIDS is very small
+  * I know enough about the spread of the disease that I would have no problem working in a health care setting with patients with AIDS
+  * the AIDS virus will not ever affect me
+  * Everyone affected with AIDS deserves it due to their lifestyle
+  * Someone with AIDS could be just like me
+  * People infected with AIDS did not have safe sex
+  * Aids affects us all.
+  * People with AIDS should be treated just like everybody else.
+  * AIDS is a disease that anyone can get if there are not careful.
+  * It's easy to get AIDS.
+  * The likelihood of contracting AIDS is very low.
+  * The AIDS quilt is an emotional reminder to remember those who did not deserve to die painfully or in vain
+  * The number of individuals with AIDS in Hollywood is higher than the general public thinks
+  * It is not the AIDS virus that kills people, it is complications from other illnesses (because the immune system isn't functioning) that cause death
+  * AIDS is becoming more a problem for heterosexual women and their offsprings than IV drug users or homosexuals
+  * A cure for AIDS is on the horizon
+  * A cure for AIDS is on the horizon
+  * Mandatory HIV testing should be established for all pregnant women
 ====== Level of measurement - English ======
 Measurement is the process of assigning numbers to objects in such a way that properties of the objects are reflected in the numbers themselves. There are four different measures.