media_frame
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+ | * Metaphor: To frame a conceptual idea through comparison to something else. | ||
+ | * Stories (myths, legends): To frame a topic via narrative in a vivid and memorable way. | ||
+ | * Tradition (rituals, ceremonies): | ||
+ | * Slogan, jargon, catchphrase: | ||
+ | * Artifact: Objects with intrinsic symbolic value – a visual/ | ||
+ | * Contrast: To describe an object in terms of what it is not. | ||
+ | * Spin: to present a concept in such a ways as to convey a value judgement (positive or negative) that might not be immediately apparent; to create an inherent bias by definition. | ||
+ | </ | ||
====== References ====== | ====== References ====== | ||
- | Goffman, | + | * Goffman, |
+ | * Fairhurst, G. & Sarr, R. 1996. The art of Framing. San Francisco: Jossey-Bass. | ||
media_frame.txt · Last modified: 2017/11/29 15:04 by hkimscil