media_frame
This is an old revision of the document!
see Agenda Setting
see Framing Theory
In essence, framing theory suggests that how something is presented to the audience (called “the frame”) influences the choices people make about how to process that information. Frames are abstractions that work to organize or structure message meaning.
References
Goffman, E. (). Frame Analysis: An Essay on the Organization of Experience
media_frame.1511936773.txt.gz · Last modified: 2017/11/29 14:56 by hkimscil